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Press Release

AVID Ratings and Professional Builder Ink Deal to Combine Annual Conferences
Madison, WI- Released May 21st, 2008

In 2008, AVID Ratings and Professional Builder join forces to create the most comprehensive management conference for the home building industry – the Professional Builder Benchmark and AVID Leadership Conference.

Both organizations have decided to merge their two events into one to offer a conference that provides the most comprehensive education in the home building industry at an affordable price. “The Benchmark/AVID Conference is packed with more value than any other conference available in the industry. It’s exciting to be a part of an event that offers our attendees the latest in green building, leadership, management and customer loyalty for the price of a single event,” states Paul Cardis, CEO of AVID Ratings.

This year’s event will take place on October 5 – October 7 at the historic Arizona Biltmore Resort & Spa in Phoenix. The conference is appropriately themed “Tools for the Turnaround”, as it will address the issues of preparing your company for the coming business turnaround. Keynote presentations include Terry Jones, CEO & Founder of Travelocity.com and Neil Howe, historian, economist and demographer. Roundtable discussion leaders include industry speakers with high-level experience from such companies as Pulte Homes (PHM), Centex Homes (CTX), Mattamy Homes, Albi Homes and many more from across the U.S. and Canada.

In addition, we will be celebrating the achievements of the AVID Award winners, National Housing Quality Award winners and Builder of the Year in a special dinner presentation.

For registration and details visit www.ProBuilder.com/Benchmark

About AVID Ratings

Founded in 1993, AVID Ratings is a full-service customer loyalty management firm, providing customer loyalty research, organizational consulting and proprietary solutions to the home building industry. They serve over 500 companies throughout the United States and Canada.

About Professional Builder

Professional Builder, established in 1936, has earned a reputation as an invaluable resource for home builders looking for business information, product news and trend data. For more information, go to www.housingzone.com. Professional Builder is published by Reed Business Information, the largest business-to-business publisher in the U.S. and part of the Reed Elsevier Group plc (NUSE: RUK and ENL), a world-leading publisher and information provider.

Contact: Kristin Skoug, Marketing Manager, AVID Ratings, 608-824-2554 or kristin.skoug@avidratings.com



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