Entries by Avid Ratings

Customer Experience: More Than a Cookie and a Smile

by Paul Cardis What do wildly successful industry disruptors like Amazon, Starbucks, Tesla, and Apple have in common? They’re all built on a cornerstone of providing an exceptional customer experience. Customer experience, or CX, is all the rage in today’s corporate world, and for good reason. Without it you’re simply providing a product or service, […]

Home Builders Need to Nurture Middle-Ring Relationships

by Clark Ellis, Senior Avid Advisor In September, I was lucky enough to attend the Multifamily Executive Conference in Las Vegas. My big aha moment came during the keynote by Marc Dunkelman from Brown University, author of The Vanishing Neighbor: The Transformation of American Community. Dunkelman made the disturbing observation that innovation in America is lagging and […]

Emotions Can Make or Break Collaboration

by Clark Ellis, Senior Avid Advisor “Collaboration is the essence of life. The wind, bees, and flowers work together, to spread the pollen.” Amit Ray The above quote succinctly captures the complexity of nature’s work: The collaboration of organisms and forces that we experience as the beauty of a flower, the buzz of a bee […]

What Are You Asking Your Customers?

By Melissa Shipler When was the last time you reviewed your current survey template(s) to ensure you are asking all of the industry questions available to you? Did you know that your current template is posted in Avid Reports? Use the Latest Reports and Documents panel to view your survey(s). Here’s how: Log into Avid […]