• GoTour™ HD Interactive Home Tours
    Facebook® and Twitter® Integration
    Search Engine Optimization
    Internet Sentiment Reports
    Video Reports
    Largest Home Buyer Experience Database in North America
  • There are comprehensive customer loyalty programs, and there are average survey services. One exacts success, the other might suggest change. More than surveys, you need powerful tools, smart guidance and keen insight to cultivate and keep loyal home buyers. Real nuts and bolts strategy, with experts to help you put it together and make it happen.
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  • Our SEM yields higher rankings on major search engines like Google™. It also gets the word out about quality builders, with useful information that points buyers in the right direction. It's good to be at the top. GoSocial can help put you there.
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  • Video tour a model in , learn about its features, select options, see the community, meet the builder, ask questions, watch testimonials, and when a buyer's excitement peaks, they can showcase their personalized dream home to friends on Facebook, Twitter and Linkedin. No keys required. Only a mouse.
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Avid Ratings is a full-service customer engagement and loyalty management firm specializing in the home building industry. As a leading provider of enterprise-level surveys, organizational strategies, employee training, and interactive media marketing solutions, Avid works with more than 2,700 publicly and privately held home building companies throughout the United States and Canada.

Founded in 1992 as an innovative home buyer satisfaction research firm, our clients continue to benefit from the best surveys in the industry and the largest, most comprehensive customer experience database in North America. Avid also publishes AvidBuilder.com, a content-rich resource of housing news and information brimming with insightful articles, videos and blogs from housing experts, reaching over 10,000 viewers monthly.

Social Network Integration
Social networks like Facebook and Twitter have become powerful tools for disseminating information quickly across a vast number of people. Avid has developed a way to leverage this power for spreading good words about good builders.
Search Engine Marketing
Google and Yahoo reign supreme when it comes to researching homes. Being at or near the top of search results is important for awareness, but it’s key information that will get a buyer to take a more serious look at a you.
Interactive Home Tours
Over 70% of home buyers young and older report using the Internet first to research the homes they’d purchased. GoTour™ is changing the way in which today’s homes and home products are marketed to those people.


  • Portrait Homes

    “Paul (Cardis) has assembled a great team of dedicated and innovative people that are passionate about their products and services. Avid is an important part of Portrait Homes' strategy to constantly measure and improve customer satisfaction and willingness to refer.”

  • Mattamy Homes

    “Avid has been critical to our company’s success in delighting its customers and growing our reputation for building quality homes.”

  • Newmark Homes Houston

    “My Avid team rocks! I just wanted to let you know that I appreciate the fact that you all are always willing to help me when I call. Everyone I have worked with is both knowledgeable and willing to assist me when needed.”

  • Hayden Homes

    “Your site is very easy to navigate. I work with several other sites, such as Google Analytics and yours is definitely the best.”

  • Estes Builders

    “I always marvel at how you always have your finger on the pulse of homebuilding’s main customer service issues and can articulate that in a manner that makes sense to all of us. We are avid fans of Avid. You have made our business better.”

  • Veridian Homes

    “You guys are head and shoulders above everything out there. We investigated your competitors and they don't hold a candle to Avid. Keep up the great work. You’re a big part of our success.”

  • Mattamy Homes

    It (Avid Reports) is very clear, easy to read.

  • Minto Homes

    “At Minto Communities, it was a big decision for us to change survey providers to Avid Ratings. Their benchmarking capability, combined with the ability to customize our surveys, the amazing online reporting functionality, and an exceptional level of customer service, made Avid Ratings the clear choice for us.”

  • Quality Homes

    “Easy to navigate and understand. Easy to get at our data. Excellent Technical Support.”